Stanton Brooks
I'm a UX Leader specializing in intergroup leadership and developing UX organizations to achieve maturity.
Archives
Enfamil: Email Onboarding Series Wireframes
At Enfamil, one of the more successful programs is the email delivery and marketing automation system. However, the overall journey had not been evaluated for several years, and was in need of some attention to ensure it was capitalizing on some of the newer capabilities, such as SMS. The wireframes below are a view into…
Enfamil: Desktop Home Page Wireframes
Over the course of about 3 years at Enfamil, multiple partners had competed for position and priority on the home page. The focus had shifted from a content-driven home page, which spoke to the needs of parents, to a more commerce-driven experience. Since the majority of Enfamil formula sales are completed at retail stores such…
Enfamil: Mobile Home Page Wireframes
Over the course of about 3 years at Enfamil, multiple partners had competed for position and priority on the home page. The focus had shifted from a content-driven home page, which spoke to the needs of parents, to a more commerce-driven experience. Since the majority of Enfamil formula sales are completed at retail stores such…